Monthly Archives: November 2017

Importance of Interactive Advertising

If you are looking for something new to promote your business, then why not try for interactive advertising. Keep yourself in the customers shoe and think what will you like to have in this ad? Or what is something interesting … Continue reading

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History of Print Advertising

Advertisements can be found in several forms and in several places. One of such form is print advertising. Ads in this encompass those which are in print on some kind of paper that is handled by potential audience. Offers that … Continue reading

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Factors Affecting Your Corporate Identity

The strong Corporate Identity is vital need for any organization irrespective of its size. Even a smaller company with strong corporate identity can beat its strong contenders. In other words, the brand image of any company, business or organization is … Continue reading

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Top Ten Biggest International Marketing Mistakes of All Time

1. When Parker Pen marketed a ballpoint pen in Mexico, its ads were supposed to have read, “It won’t leak in your pocket and embarrass you.” Instead, the company thought that the word “embarazar” (to impregnate) meant to embarrass, so … Continue reading

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